Automate AI Video Content Creation with Heygen, ChatGPT, 11Labs & Make.com
- admin165921
- May 22
- 2 min read

In today’s fast-paced digital landscape, producing consistent, high-quality video content is essential—but it can be time-consuming and resource-intensive. That’s why we’ve developed an AI-powered content automation system that streamlines the entire process—from script generation to video publication on platforms like Instagram.
The Tools used for this automation
Our end-to-end automation workflow integrates the best AI tools in the space:
Heygen – For creating a realistic AI avatar based on your on-camera talent.
ChatGPT – For generating engaging, on-brand video scripts and content ideas.
Elevenlabs – To produce natural-sounding AI voice overs in your cloned voice.
Make.com – To orchestrate and automate every step of the process.
How the Workflow Works
Step 1: Create Your AI Avatar
Start by recording a 2–5 minute video of your spokesperson in a well-lit, neutral environment. Upload this footage to Heygen’s "Create Avatar" section. You’ll also provide a brief consent video to complete the process. Once your avatar is approved, you're ready to begin generating video content automatically.
Step 2: Generate Scripts & Voiceovers Using AI
Our Make.com automation does the heavy lifting:
It identifies trending YouTube content in your niche (e.g., Science & Tech).
Captions are extracted using the Mquare YouTube Advanced module.
The content is passed to ChatGPT, which outputs:
A short, engaging video script.
A social-ready caption for platforms like Instagram.
The script is sent to ElevenLabs, which returns a voiceover using your cloned voice, complete with emotion and tone customization.
Step 3: Assemble the Video in Heygen
Make.com connects to Heygen’s Avatar Video Generation API to:
Animate your custom avatar with the AI voiceover.
Apply your selected video style.
Customize voice settings like pitch, speed, and emotion.
Include captions and visual backgrounds if desired.
Set the appropriate aspect ratio (e.g., 1280x720 for Reels).
Store the caption for publishing.
Once rendered, a link to the final video is returned.
Step 4: Publish Automatically to Instagram
In the final step, Make.com:
Retrieves the completed video.
Attach the pre-written caption.
Upload the video to your Instagram Business Account as a reel—completely automated.
Designed for Daily Deployment
This system can be set to run on a daily schedule—automatically:
Discovering trending topics.
Writing new scripts.
Generating voiceovers and video content.
Posting to Instagram.
The result? Consistent, engaging video content without the usual production bottlenecks.
Ready to Scale Your Video Content?
This automation solution is ideal for:
Content creators looking to increase output.
Startups aiming to grow brand visibility.
Marketing teams who want to streamline production.
Our team offers hands-on implementation, white-labeled solutions, and step-by-step tutorials to get you up and running quickly.
Want to see it in action? Contact us to schedule a free consultation.
Here’s to smarter, faster content production.
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